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Sample Sequence for Marketing Analytics

Fall

Credits

Programming for Business Analytics

BUS XXXA

4

Accounting and Financial Analysis OR

FIN 212a

4

Intermediate Financial Accounting  

FIN 213a    

Marketing Management

BUS 252a

4

Digital Marketing

BUS 259f

2

Social Media and Analytics

BUS 257f

2

Spring

Applied Econometrics

ECON 213a

4

Big Data I

BUS 211f

2

Information Visualization

BUS 240f

2

Marketing Analytics

BUS 256a

4

Marketing Research

BUS 253a

4

Summer

Consulting Project for Business Analytics

BUS 295a

4

Big Data II

BUS 212a

4