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Media Coverage 2011

VIDEO - In the News - Brandeis International Business School continues to achieve prominent coverage in global, national and local media

April 25, 2011

This is an update on the extensive coverage of Brandeis International Business School in media across the globe. The school continues to be featured in television, radio, print and online outlets. Below are some recent highlights.

Brandeis one of two universities chosen to represent Massachusetts on overseas trade mission

Dean Bruce Magid accompanied Massachusetts Governor Deval Patrick and his delegation as they visited Israel and the United Kingdom. Magid served as a resource to embedded reporters on the trip. He was mentioned in the Jewish Telegraph Agency as well as included in coverage by New England Cable News (NECN).

VIDEO - Watch Dean Magid on NECN

Global Trade Summit brings over 300 business, government and academic leaders to campus

Brandeis achieved over 1 million impressions in the Massachusetts media market in the weeks surrounding this high profile event hosted by the Perlmutter Institute for Global Business Leadership. Dean Magid was interviewed by WBZ Radio, coverage was achieved in the Jewish Advocate and other local outlets. In addition, a marketing campaign ran across WBUR's popular Marketplace radio program, the Boston Business Journal and The Boston Globe's business web site.

VIDEO - Watch BrandeisNow coverage, including interview with Gov. Patrick

Read a follow up Op Ed by Dean Bruce Magid on the importance of building global alliances to grow the Massachusetts economy which ran in the Boston Business Journal (subscription required)

Brandeis International Business School tops in 'green' education- one of 16 recognized nationwide

VIDEO - Professor Ben Gomes-Casseres interviewed on Fox25 Boston's evening newscast on Brandeis being recognized for its green education programs

Article in Boston Business Journal - Brandeis is the only school mentioned

Professor Catherine Mann continues to provide engaging commentary on pressing economic issues

Professor Mann is a frequent guest on the PBS NewsHour, CNBC, Bloomberg and is quoted by major business outlets.

VIDEO - Trump Sounds Off - Appearance on CNBC

Commentary in the New York Times - Tech Sector Hiring

Brandeis featured in Financial Times and Motley Fool

Professor Ballantine talks about the successful business strategy of Panera Bread - The Motley Fool

Professor Morrison discusses the advantage of using business condition simulators with the Financial Times

The Financial Times highlights innovative admissions policies