781-536-7363 | Request Info
Mobile Menu

RDMD 135

Conversion Rate Optimization

Digital marketing is a broad field that encompasses more than just acquiring new customers to your product or service. In Conversion Rate Optimization, you will learn how to improve the customer journey and reduce friction throughout the funnel. You will learn best practices to streamline signup flows, improve onboarding, nurture leads, and increase customer lifetime value. At the end of this course, you should have a better idea of how to handle digital touchpoints for both prospects and customers that have raised their hands to express interest in your product or service.

Learn More

View upcoming events

View our events calendar for the latest list of upcoming online admissions chats, webinars and other opportunities to get to know GPS programs, faculty and staff.

Get Advice

Brandeis GPS is committed to giving you the support you need to succeed. From the moment you begin the application process to the day you graduate and beyond, our advising team is here to support you. Talk to an enrollment advisor today.

Online Learning

Learn more about our unique approach to online learning and what makes a Brandeis GPS education so engaging.