Seventh Generation's Jeffrey Hollender to offer his green game plan on Sept. 24

Jeffrey Hollender

Brandeis Net Impact has invited Seventh Generation co-founder and Chief Inspired Protagonist Jeffrey Hollender to visit campus on Thursday, Sept. 24 to speak about “Creating a Game Plan for Business to Transition to a Sustainable Economy.”

Hollender will discuss ways that businesses can meet the growing demand for social and environmental responsibility while improving sustainability and increasing the strength of their business.

During his career, Hollender has led Seventh Generation from humble beginnings to its current position as the leading and fastest-growing brand of household and personal care products. He is also a leading authority on issues related to making a positive difference in the health of the planet and its inhabitants through everyday consumer product choices. For 20 years, Burlington, Vt.-based Seventh Generation has been at the forefront of a cultural change in consumer behavior and business ethics.

Hollender’s address will begin at 4 p.m. in the Shapiro Campus Center's Shapiro Theater. Please RSVP to Eileen Gallagher. This event is free and open to the public. Co-sponsors include: Net Impact Boston Professionals Chapter; Campus Sustainability Initiative; Students for Environmental Action; SAVE; External Affairs, International Business School; and The Heller School for Social Policy and Management.

About Brandeis Net Impact
Founded in 2005, Brandeis Net Impact, like the national Net Impact organization, is committed to using the power of business to make a positive net social, environmental, and economic impact. NI Brandeis partners with other clubs on campus as well as other NI chapters in the Boston area.

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