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Comprehensive Guide

These comprehensive guidelines were developed at the request of the provost by a group of event planners from various departments, centers and institutes in collaboration with Conference and Events Services, Library and Technology Services and the Office of Communications.

They are designed to help you plan for and execute a successful conference or event at Brandeis University by helping you think about your event — what you need, what expectations you have — and to lead you through the particulars of the planning process. This step-by-step approach should be most helpful for new administrators and faculty who are planning a major conference for the first time.

You’re Not Alone

Conference and Event Services will work with you through all major logistical phases of your planning, including room reservations, food, audio-visual services, signage, parking and other issues particular to your event.

Other aspects of your planning may require contact with other Brandeis offices. These guidelines and Conference and Events Services will help you get to the right places. 

The Big Picture: Thinking It Through   

Before you get started or make any phone calls, familiarize yourself with your event. Try to identify the answers to the following questions:

  • What is the purpose of your event?
  • Whom do you want to reach?
  • When do you wish to schedule the event?
  • How many presenters and audience members do you anticipate?
  • What is the product or desired outcome(s)?
  • How do you define success?
  • What is the budget?

 Once you have identified your goals, you are ready to get started.