Brandeis International Business School

BUS 233A — Entrepreneurship and Rapid Prototyping

Recommended prerequisites: BUS 152a and BUS 232f.

Focuses on prototyping/lean startup, minimum-viable products, design thinking, project management, and product/service development. Today, the most important skills entrepreneurs need to have are not necessarily learned in the traditional classroom environment. The work of an entrepreneur and project manager of any kind requires mastering the art of rapid experimentation/prototyping with multiple iterations to improve systems, products or services. This course is designed to allow students learn those tools in a hands-on, immersive approach, allowing students to launch one actual product or service in the course of a semester. Usually offered every year.
Aldo Musacchio and Ian Roy