BUS 70A — Business in the Global Economy
[ ss ]Prerequisite: ECON 2a is required; BUS 6a and BUS 10a are recommended.
Modern firms frequently cross national borders to find new markets and resources. Their strategies are then shaped by the international economy and by the policies of national governments. Using case discussion, students explore why and how US, Japanese, and European firms operate outside their home countries. Usually offered every year.
Ms. Zimmerman