Typefaces (Fonts)

The following typefaces have been selected to provide sufficient flexibility for a range of communications while maintaining a coherent and consistent Brandeis look.

Recommended substitute fonts are noted below.

Print

Serif Typeface

The serif typeface for print applications is Chronicle.

Chronicle is a complete family of typefaces offering regular, semibold and bold, with separate fonts for titling and small sizes. Thus it functions well both for setting body copy at small sizes and for headlines.

See an example of Chronicle
Sans Serif Typeface

The sans serif typeface for print applications is Whitney.

Whitney offers a complete family of typefaces.

See an example of Whitney
Display Typefaces (for large applications)

The display typefaces are Chronicle Display (serif), Harriet Display (serif) and Knockout (sans serif).

Display typefaces should be used exclusively for headlines and other large font applications, such as banners.

See examples of the display typefaces

Digital

Serif Typeface

The serif typeface for digital applications is Merriweather.

Merriweather can be downloaded from the Google Fonts website. This text is Merriweather.

Sans Serif Typeface

The sans serif typeface for digital applications is Whitney (Whitney ScreenSmart for the web).

Whitney offers a complete family of typefaces.

See an example of Whitney
Sans Serif Typeface (2024 update)

The sans serif typeface for digital applications is Hind.

Hind will be updated across Brandeis websites by April 2024.

SEE AN EXAMPLE OF HIND

Chronicle

Free Substitute Font: Cambria

Whitney

Free Substitute Fonts: Calibri and Catamaran

Display Typefaces

For large applications only.