Visual Identity System

A visual identity system is the consistent use of logos, colors and typography. Over time, this visual identity — or “look” — becomes associated with the organization, and thereby reinforces its messages and personality.

Elements

The elements of the Brandeis University visual identity system are:

• the Brandeis University logo and unit sub-brand logos
• the Brandeis University color
• the Brandeis University typefaces (fonts)

The use of each of these elements is governed by the guidelines provided on this website. If you have questions, contact the Office of Communications, Marketing and External Relations.

Available Downloads

The university logo, seal, stationery and PowerPoint templates are all available for your use on our downloads page.